Guardsman
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1900 East Lake Avenue
New York, NY 14604
718/555-3000
1-800-MOWLAWN
March 4, 20xx
Mr. Thomas Wendell
553 Aberdeen Road
Chattanooga, TN 37402 Dear Mr. Wendell:
Your order for a Guardsman 10-horsepower, 40-inch, electric-start Lawn Tractor shows your concern for quality. The Guardsman exceeds the American National Safety Institute's standards and offers the ruggedness and durability of solid steel construction. We usually try to fill orders for Guardsman Lawn Tractors in about two weeks, and we can understand your desire to have your Guardsman when the grass begins its spring spurt in April. Because of the steel worker's strike and an unprecedented demand for Lawn Tractors this season, it will take us six to eight weeks to fill your order. For this reason, we want to make sure that you understand your options and believe that you'll find that the Guardsman is worth the wait. The electric-start, 35-cubic inch, 10-horsepower engine has plenty of power to tackle the toughest of home-mowing needs. The engine governor automatically increases the gas feed to maintain blade speed in tall grass and weeds--even on steep hills.
In addition to the many features designed to make the Guardsman 10 the most versatile home lawn tractor on the market, any family member old enough to drive it can use it with complete confidence. The Guardsman comes with a safety interlock which permits the engine to start only with the mower in neutral and the blades disengaged. Another safety feature you'll appreciate is the automatic cutoff that disengages the blades and kills the engine should the driver leave the tractor seat while the tractor is in gear. Guardsman is the only lawn tractor available with this important feature.
Please use the enclosed card or call me at our toll-free number to let us know your decision. We will continue to process your application for credit but will hold your deposit until we hear from you.
Now that the steel workers' strike is over, we're building Guardsman 10 Lawn Tractors as fast as possible without sacrificing the famous Guardsman quality. Because we want you to be fully satisfied with your Guardsman, we assemble each one carefully so that the Guardsman you receive will not only work flawlessly but also look good.
By calling or returning your card today, you can receive your Guardsman 10 before June 15--in plenty of time for you to use it to make those midsummer and early fall chores easier than ever before.
Sincerely,
Kimberly Yeager
Marketing Manager
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Moonbeam Products
P.O. Box 4530, Laguna Hills, California 92653
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Consumer Products Division • 1-800-555-6789
July 17, 20xx
Ms. Jane Salmon
492 Oceanside Drive
Santa Monica, CA 90402 Dear Ms. Salmon:
You will receive the Moonbeam Model 14 can opener you ordered in just a few days. We shipped it by UPS on July 16.
The Model 14 is the best can opener Moonbeam makes, and it is well-known for its rugged dependability. All of Moonbeam's blenders have the same kind of rugged construction, and one of them is sure to be right for your needs.
To meet the wide variety of kitchen demands, Moonbeam makes six different models of blender, each of which comes in four vibrant colors.
The enclosed brochure fully describes the models, their uses, and some of their unique features. So you may receive the blender that best meets your needs, please review the brochure and complete the order card on the last page or give us a call at 1-800-555-1212. We will retain your credit card information until we have heard from you. The Model 14 can opener and all of Moonbeam's blenders come with an absolute five-year warranty for your added assurance of quality. We design Moonbeam electric kitchen aids to make all your kitchen duties a pleasure. The Model 14 electric can opener will handle any size can regardless of shape. It's also completely submersible for easy cleaning--you can even stick it in your dishwasher without worry.
Whichever Moonbeam blender you select, you will receive a highly versatile product which will cut in half the time required to create perfect omelets, make pancakes or waffles, cut vegetables for a salad, or crush ice.
As soon as we receive the card or your phone call indicating your choice of blender, we'll send it to you by UPS. By returning the card or calling now, you can be enjoying the speed and convenience of automatically mixed, chopped, and pureed foods in about five days.Sincerely,Frank Olsen, Senior Service Representative
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Sindelar Corporation
16767 Bumble Bee Avenue
Logan, UT 84322-2000
801/555-9999
January 16, 20xxDr. Georgia Lynch
800 Magnolia Street
New Orleans, LA 70114Dear Dr. Lynch:
Thank you for your interest in Sindelar Computer Products. The client-server system you saw advertised is the best Sindelar makes, and it is capable of performing all the tasks you listed in your letter. Sindelar Computer Systems are used in small to medium sized medical and dental practices throughout the country for that reason.
Because Sindelar equipment and software are available in a wide variety of configurations, we have established a nationwide chain of dealers who are in a better position to determine individual needs and provide onsite training and service. So that you can be sure of receiving the best combination of equipment and software--and the appropriate training for your staff--we have forwarded your request to the Hard & Software Store at 1121 Goodwin Street in New Orleans. One of the client-server specialists from there will call you within the next few days to set up your free consultation.
The enclosed brochure will provide more information about Sindelar products. The most common client-server solutions for medical and dental practices are described on pp. 18-24. Sincerely,Dale Lukon
Assistant to the President
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Sun Glow, Inc.
1330 Healy, Macomb, Illinois 61455-7787
Solar Heating Specialists Since 1950
1-800-555-1212 • http://www.solarpower.com
February 9, 20xx
Mr. Robert Wilson
Best Bargain Hardware
2825 Stadium Drive
Boise, ID 83725-2825
Dear Mr. Wilson:Your order and application for credit indicate your awareness of the current demand for solar heating equipment. We're glad to hear that you anticipate increased sales in your area.
In making the routine checks you authorized, we discovered that your present level of indebtedness exceeds the 2 to 1 ratio generally considered safe for credit transactions. Until that ratio is met, cash transactions would help you avoid further indebtedness while improving your assets-to-liability ratio. The references you provided all confirm the excellence of your customer service and state that you would provide the kind of customer support we expect of our dealers.
Because of your excellent reputation, we'd like to work along with you as you improve your ratio. By taking advantage of our express shipping, you could offer Sun Glow solar heaters to your customers without needing to maintain a large inventory. Our store displays and catalog should help you sell Sun Glow products without increasing your indebtedness. Even with the added charge for express shipping, your profit margin would still be above a healthy 20 percent.
The two quarter-page ads a year in the newspaper of your choice that we provide all dealers would increase your customer traffic and help you sell Sun Glow products all year.
By completing the enclosed request form, you'll receive Sun Glow's catalog and our 3' X 5' wall display. Let us know your decision. The peak sales period for many solar heating panels will be coming up soon, as people review their winter heating bills.Sincerely,Sylvia Everard, Marketing Specialist
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PERRY'S PACKAGING
110 Factory Avenue
Kent, Ohio 44240-1000
1-800-555-3212
April 12, 20xxMr. George Rambo
Cardboard Container Division
Building 41
Perry Packaging Dear George:
As you know from reading the daily newspapers, local business has been hit rather hard by the recession. In spite of a 40 percent decline in our business, Perry's Packaging has tried hard to retain all personnel during this difficult period.
Because of another recent downturn in business, we find that some layoffs have become necessary if the company is to remain solvent. The layoffs were determined strictly by seniority. Because you have low seniority, George, your layoff will be for 90 days. Your work has been excellent, and the layoff is not a reflection of your abilities. To ensure receipt of the appropriate Workers' Compensation payments and automatic recall, please stop in the Personnel Office and see one of the Compensation Specialists.
Should the market improve soon, you can be sure that we'll notify you. We will be glad to have you back at Perry's as soon as possible.
Sincerely,
Perry Mason, President
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